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Tuesday, December 17, 2013
Thursday, November 28, 2013
Beaujolais Nouveau est arrive !
Oddly enough, I happened to be in Paris for the November 15, 2012
release of “Beaujolais Nouveau” & was again in Paris this year on
the legally regulated release day/time: the third Thursday of November
at midnight. The event is a world-wide celebration of a red wine from Beaujolais,
located in the Burgundy region of France. By law, the annual release of
Beaujolais Nouveau is on the third Thursday of November at 12:01 AM.
Reportedly, in the 1950s the makers of the wine were keen to increase the sales of this young vintage – there wasn’t a huge demand due to ageing process of wines.
Beaujolais Nouveau wine isn’t really nouveau/new, since it’s been around since the 19th century. Targeting Paris to carry the first bottles released in cafés and restaurants, as a marketing tactic, made this event an annual success since then, with the largest importers being Japan, Germany and the U.S.
Which promotional poster do you prefer?
November 21, 2013:
Monday, November 18, 2013
Saturday, November 16, 2013
Thursday, October 10, 2013
Themed Travel Packages on the French Riviera
Come join us! We host travel packages on the French Riviera, based on a theme: antiques, regional products, writing, castles, etc. Check out our videos, too, to get a glimpse of the area. We look forward to meeting & welcoming you!
http://francefinesse.com
http://francefinesse.com
Wednesday, October 2, 2013
Tuesday, August 27, 2013
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